WhatsApp is preparing to introduce a brand-new feature in 2026 — the ability for users to create and use usernames instead of sharing their phone numbers. This update is expected to make chatting more private, easier, and more personal. The feature will first appear for WhatsApp Business Accounts, with personal accounts following soon after.
According to reports, WhatsApp has already asked business account users to start updating their systems to support this new username option. Instead of relying only on phone numbers, businesses will now have the chance to identify users through special IDs known as “business-scoped user IDs.” These identifiers will be part of the WhatsApp API, allowing companies to adjust their communication tools for smoother interaction with customers.
The main goal of this new update is to improve privacy and strengthen brand presence. Users can choose whether to display a username or continue using their phone number. This means people will have more control over their personal details, while brands can create unique usernames that represent their identity better.
WhatsApp believes this change will bring several benefits. For individuals, usernames will add an extra layer of privacy by keeping phone numbers hidden during chats and group conversations. For businesses, it will offer a simpler way to build their brand identity, making customer connections more direct and professional.
This upcoming feature marks a big step forward in WhatsApp’s evolution, focusing on safer communication and smarter branding for users and businesses worldwide.
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